ZUBA
A B2B hygiene and paper supply company in Croatia, live since this summer. The catalogue was photographed and written by a tool instead of an agency, the search reorders itself around what people look for, and the sales chat reads the whole shop.
Built it2026
Stack
WooCommerce, WordPress, Python
Live at
Eleven industries, one catalogue, and a buyer who already knows the problem.
Every product carries its industry and its use, so a hotel and a car workshop meet the same catalogue arranged around different jobs.
The listing photography and the copy come from OTTO, the sales chat is LUKA, and the ads and the analytics run through KOMPAS. ZUBA is where all of it points at one business.